Wednesday, June 18, 2008

Slow Summer (So Far...)


I'm a media Whore
Originally uploaded by subatomicfilms.

If you didn't know, Swedish furniture giant, IKEA, opened a store in Brooklyn. Red Hook to be exact.

They've pulled out all the stops in trying to get New Yorkers away from the New Jersey and Long Island stores: they've got shuttle buses running from nearby subway stations, water taxi's, and ample parking (which is a premium in NYC).

Anyhoo, the hardcores started lining up on Monday to get a free couch. I'm a busy guy, so I decided to show up at 730am (the store opened at 9am). The nice thing is that the store has commanding views of Manhattan and Lady Liberty. It's also employing about 500 folks, mostly from Brooklyn.

In hindsight, there really wasn't much holding me back from camping out on Monday for the couch. As you can see, it's been a slow summer for the Subatomic Films office.

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